• How to use the real estate that LinkedIn provides most effectively
• Which type of content gets the most attention on LinkedIn
• How, where, and when to post content

Description:

Some people still think of Linkedin as a place to go only if you are looking for a job, but it is so much more than that.

Even people who are active may not realize the power it holds to extend your networking, find and engage in communities, and build your professional brand.  

If someone does a Google search for your name your Linkedin profile is likely to be in the first three results.

This session makes you think in a different way to begin using the real estate that LinkedIn provides to grow your brand.

Beth Granger is known as a social selling, conversation, and LinkedIn™ speaker and consultant. She is also an Exactly What to Say™ Certified Guide.

She works with business leaders and organizations so they can network into the right prospects, have more powerful conversations with their middle managers and the front line, and ]engage with people that will help the future version of themselves. Her clients want to fill their sales funnels, supercharger their prospecting and networking, advance in their career, and build their professional brand and thought leadership.

She loves helping people who are not comfortable with technology to embrace its power. When speaking to leaders in professional services and B2B, anyone that builds their business through referrals, she takes them from being confused about how to use LinkedIn strategically to being thought leaders who are consistent, confident, and certain about their behavior on the platform. She helps them identify and elevate critical business conversations.

Beth's presentations and programs have been well received at national sales meetings, trade events, and within organizations that value developing their employees.

Before starting her own consulting firm Beth was the Director of Online Marketing and Design at Pall Corporation, a global industry leader in filtration and separation. As the leader of the online strategy for the company, Beth provided the vision, long-range strategic planning, and management of the implementation for all initiatives related to Pall's global, and multi-language, website. She also directed the web and corporate design departments, and the global corporate identity program.

Beth is on the board of the NYC chapter of the National Speakers Association and is an advisory board member of the Social Media Association.

LinkedIn recognizes Beth’s skills and frequently asks her to be a beta tester for features such as LinkedIn Live, LinkedIn Audio, and newsletters.

Beth's presentations are interactive and educational.